Compliments are nice!

Spanish blog aquarenda has called Souki.com "is based on CSS v2 with an interface integrated with Ajax to the purest style of Web 2.0." Thanks a lot!

ps, four weeks till launch....

And it all starts with ambition

If you take a look at entrepreneurs you will see that they take risks that are outrageous to the ones sitting at home behind the flowers. But if you would ask the entrepreneur he would argue that there is hardly any risk to begin with. (even if they should know better, risking their income, housing & friendships). Bottom-line is that the journey always starts with ambition.

In their ongoing quest to find ways to increase monetary value for the shareholder a Dutch National Bank (ABN AMRO) recognised this and coined this phrase for their new campaign.

ABN AMRO, It all starts with ambition. (translated from Dutch). Off course they had to argument this phrase with something that is noteworthy. Enter Second Life. This MMPORPG, which is stripped from the guided storyline we loved in our D&D times (snoop) became the pet project of their local Marketing God.

With some outside help an office building was erected, and staffing was recruited. Now banks aren’t exactly known for there valley office hours, but sleeping on the job during office hours??

Wesley ter Haar, from MediaMonks was waiting for ten minutes while the operator was sleeping. Photo by Wesley.